X-TAON
Substance Car

Client

Type

Capabilities

For SIGGRAPH 2018, StarVR and Allegorithmic approached Theia to build a stunning booth demonstration to showcase the flexibility of Substance materials and the incredible resolution of the StarVR headset.

We created a custom car configurator that let users change paint colors and wheel designs of the X-TAON car with parametric materials, complete with a custom interface and branded environment.

The demonstration was used hands-on for private press meetings and the Substance Days keynote that our CTO Stephen Phillips was invited to speak at.

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